Lady Samurai photo shoot

Lady samurai with a katana sword. Modern and vintage looks. Seductive and deadly.

Lady Samurai  photo shoot. Photography © 2012 Alex Maxim

Makeup: Beatrice Jean
Hair: Dat Salon
Model: Josie Lee

Find them at fine art photo archive

Photography © Alex Maxim Unlicensed use is prohibited. Post author: Alex Maxim - Toronto fashion and beauty photographer

You are publishing a book and deciding on a cover photo

You have devoted a part of your life to writing a book and now it is the time to publish it. No matter if you choose to go with an established publisher or decide to self-publish it, you need to decide on the book cover, and that’s not an easy decision to make.

A cover is what your potential first-time readers see first and make up their mind whether they want to go ahead and take a closer look. The decision is made subconsciously and is based on your reader’s taste and past experiences. A good cover can sell your book, while a bad one can greatly limit your readership.

For most people, whether they are your first-time or devoted readers, the image on a book cover will trigger imagination even before they start reading the story, and will affect the way the book is perceived.

A great book can last forever, but you need to give it a proper take off by choosing the best and relevant cover photo that entices a reader and doesn’t have any flaws, whether artistic or technical.

I am not a writer myself, but I am a photographer. And I believe, there is much we have in common.

You can find a selection of my photographs that I put aside as a separate gallery to illustrate sample book and e-book cover photos here. Or you can look through my entire photo archive here.

Have an inspirational year! And make sure your covers are as amazing as your stories!

Truly yours,
Alex Maxim

Photography © Alex Maxim Unlicensed use is prohibited. Post author: Alex Maxim - Toronto fashion and beauty photographer

First fashion photo shoot with a Hasselblad

After hitting the limits of my faithful Nikon D2Xs, in 2009 I finally decided to switch to medium format. After a bit of testing, the choice became clear. It has to be Hasselblad H3D-II 39.

Here is a photo from my first fashion shoot with the camera. It’s also the first photo shoot with Daisy. We worked together many time after that, and had many amazing and fun shoots. But this one photo will always be one of my most favourite ones. All the elements came out just right. The light, the mood, the model, the settings, the wind, the composition. It has some fashion and fine art elements. I sketched it prior to the shoot, but the result has beaten all my expectations.

Photo © Alex Maxim

Thanks to the camera, the photos didn’t lose any details in shadows or highlights and came out very soft and natural. I had to boost the contrast a bit, to give the photo the mood I wanted it to have.

No noise, amazingly sharp details, skin tones and tonal gradations. I don’t want to go into all the geeky stuff, but I must say that my clients who are going to use this or any other photos, I shoot with H3D, as a spread in a magazine, as a poster, a large fine art print or on a billboard, are not going to see any quality degradation even close-up. These files have enormous potential for editing, cropping and rescaling.

Since getting my Hasselblad, I haven’t shot with anything else, whether it’s a studio or a location shoot, hot or wet weather. I pay a lot of attention to detail and quality, and IMO, there is no other camera that gives better results. I had some photos printed at over 60″ on the longest side and I am more than 100% satisfied with them.

I am sure, photographers who shoot with this camera, retouchers and graphic designers, who worked with its files, know what I mean 🙂

More stories to come..


Featured photograph:
Artistic high fashion photo of a woman in black flying outfit 
Fashion photography by Alex Maxim


Photography © Alex Maxim Unlicensed use is prohibited. Post author: Alex Maxim - Toronto fashion and beauty photographer